Yesterday me and my business partner Ulf had a brainstorm around the purpose of our mutual endeavors, and really diving deep into the question Why was great fun. While we were brainstorming, laughing, lunching and planning, several things from the Tai Lopez-podcast from London Real that I recommended last week popped up for me. It made me realize there were many things that I’ve been quietly digesting since last weekend when I listened to the show twice.
These things in particular were very well suited to the wild ideas and discussions of yesterday:
* Experiment more – but never longer than 18 months. If it’s not good after 18 months, cut your losses and get out!
* Double down – meaning: do more of that which works really well, the actions that serve you and your business, making a profit, as well as learning, growing, staying and getting fit and expanding as a human being.
* Friends & family – surround yourself with friends and family, and double down on relationships with people close to you. It’s not about having the highest number of friends, make each friend really valuable instead. 
* Fuel units – that’s what Tai calls money. Fuel units. If you have a car, you need fuel units to make it move. Same goes with everything else. We need fuel units to make things happen in the world, and with them you can do good, just as you can do evil. But since the golden circle (our Why) for me and Ulf is “to make the world a little better“, we’re opting for doing good.
Just a few tidbits of the three hour long Tai Lopez-interview on London Real, but tidbits which I am playing with, in my head, and in my conversations. And, as importantly, in taking action as well. I’m playing with the idea of looking at all action taken, all courses laid out, all plans, conversations and endeavors I engage in, as experiments. Nothing is permanent. Everything is in movement, constantly shifting. Decisions are made, in the moment, but very few of them are written in stone, even though I have certainly been guilty of treating many decisions as being permanent. And then, in a heartbeat, something happens and life get’s flipped upside down. So why not play around and experiment more?
Since 2012 I have blogged over at herothecoach.com in a jumble of Swedish and English and this post is a sample of what I’ve been writing there over the years. As of 2016 I only write in Swedish there, and in English here. I hope you enjoy this #ThrowbackThursday, originally published here, and if you do, please subscribe to updates so you won’t miss out on future posts.